We recognize that every campaign is unique, and that’s why The Guerrilla Politic offers bundled Blueprint packages that provide comprehensive campaign support with significant cost savings to you. Our flexible and scalable services are designed to meet your specific needs and objectives, ensuring a personalized approach for success.
HOW IT WORKS
1. CONSULTATION + IN-DEPTH QUESTIONNAIRE
2. TAILORED RECOMMENDATIONS & EXECUTION
3. CONTINUOUS SUPPORT & ADAPTATION
($2,500): A flexible package ideal for races that are just starting out, with four of the essential tools you need to get off on the right foot.
Choose four of the following:
• Logo Design with Yard Sign
• Bundled Print Materials (Buttons, Business Cards, Donation Envelopes, Letterhead, Rally Sign)
• Walk Lit
• Mailer
• Print + Digital Prospectus for Potential Donors, Stakeholders, and Endorsers
($7,879): An Advanced package for campaigns that are ready to take it to the next level.
Choose three of the following:
• Campaign Email including Strategy, Plan Setup, Content, Design, and Scheduling for up to 10 emails
• Print Mail, including Timing Strategy, Content, and Design for up to four Mailers
• Social Media Toolkit* including Strategy, Monthly Plan Content, Design Templates, Meta Approval Setup for Political Campaigns
*Does not include posting or community management
• Paid Digital Banner Ads, including Content, Design, and Media Buying
• Billboards and other Out-of-Home, including Content, Design, Planning, and Geo-Targeted Media Buying
• Google SEM Setup, including Targeted Keywords, Content, Display Ad Design, and Measurement
($12,000): Our premium offering for a full suite of services for those who need top-tier communications support.
• Logo Design with Yard Sign
• Bundled Print Materials (Buttons, Business Cards, Donation Envelopes, Letterhead, Rally Sign)
• Walk Lit
• Print + Digital Prospectus for Potential Donors, Stakeholders, and Endorsers
+ four of the following:
• Campaign Email including Strategy, Plan Setup, Content, Design, and Scheduling for up to 10 emails
• Print Mail, including Timing Strategy, Content, and Design for up to four Mailers
• Social Media Toolkit* including Strategy, Monthly Plan Content, Design Templates, Meta Approval Setup for Political Campaigns
*Does not include posting or community management
• Paid Digital Banner Ads including Content, Design, and Media Buying
• Billboards and other Out-of-Home, including Content, Design, Planning, and Geo-Targeted Media Buying
• Google SEM Setup, including Targeted Keywords, Content, Display Ad Design, and Measurement
Maybe you just need a mailer, a website, or a one-off. Maybe you’ve had an influx of grassroots donations, and you want to amplify the message! We can help you with any of your wildest communications goals.
Our pricing is based on our estimated hours for content, design, and production, a robust candidate questionnaire, and up to 3 rounds
of revisions. For custom plans and retainers, just reach out.
($2,675) Our out-of-home and billboard campaigns combine strong creative with strategic, geo-targeted media buying. We handle paid placement, content, design, and location strategy to maximize visibility and impact.
(Starting at $2,985): We can help you craft a robust email plan that seamlessly integrates into your campaign field and fundraising plans. We’ll start with strategy, content copywriting, design, and scheduling for up to 10 emails, with platform setup, including a how-to to start with what you have and grow your email list to the voters and donors who will help put you over the top.
($2,900) Our paid digital banner and CTV campaigns combine compelling creative with smart media buying. We handle content, design, and placement to ensure your ads reach the right people across digital and streaming environments.
($2,800): Starting from the top of your campaign, you’ll need to shout loud and proud who you are and why you’re the best candidate for the job. We’ll create up to five logos for you to choose from based on the initial interview and questionnaire. Once chosen, we’ll blow out a flexible identity package and guidelines with business cards, donation envelopes, letterhead, and yard signs.
($2,900): We design and manage Google Search Engine Marketing campaigns that help the right people find you at the right moment. Our team handles your full Google SEM setup, from account configuration and keyword research to ad copy, display placements, and ongoing optimization.
We build targeted search and display campaigns using Google Ads, develop keyword strategies aligned with voter intent, write compelling ad copy, and continuously refine performance based on real data. You’ll receive clear, actionable reporting that shows what’s working, what’s not, and how we’re improving results over time.
($2,925): We can help you take a strategic approach to your platform and create a comprehensive way to message on it. We start by combining a deep questionnaire, in-depth workshop, and collaboration with stakeholders. We use demographic data and targeting to deep dive into your constituents and what’s in it for them to elect you. From there we create a platform messaging strategy and guidelines document unique to your campaign and wrap it up with tactical channel approaches for success.
($815 per piece): We’ll work with you to create beautiful and strategic print pieces that will make your potential voters stop and take notice. We use a design-led approach with standout copywriting. Our knowledge of printing techniques and a vast Rolodex of union printers and mail houses around the country help you get what you need…votes.
($3,600): Social media should be the backbone of your campaign communications strategy. We’re experts at creating compelling content, strategy, and implementing robust calendars to keep your campaign moving so it’s the last thing that has to be on your mind while you’re on the trail.
With our Social Media Toolkit,* we can create a robust monthly strategy and calendar to help your team stay current and on track. We’ll include content for up to three months, flexible design templates and setup in Meta for political campaigns.
*Does not include posting or community management
Looking for monthly ongoing support including scheduling, community management, and rapid response? We can do that too. Retainers start at $1,800 per month.
(Starting at $1,625): Texting is a key component to reaching people everywhere they are–right in their pockets. We’ll create a strategy and content, help your campaign setup on a platform, and then train your staff and volunteers to run regular texting banks to help from fundraising to field operations.
(Let’s Talk!): Video has become a crucial component to getting out your message across a multitude of platforms. From large scale spots to snackable social media bites, we can help you create great video that moves people.
(Starting at $2,600): Your website is where voters come to dive in. We’ll craft a comprehensive website for you on the platform of your choice, leveraging your unique voice and value proposition. We’ll build in SEO and a great user experience, content across all pages, and seamlessly integrate with your donation platforms so you don’t miss a beat.